Download APC : Tendering, Comminucation and Negociation by Mr. Priyanka Karunaratna

 

EFFECTIVE V EFFICIENT COMMUNICATION

Effective communication means that the intended message has been passed completely irrespective of the time taken to pass the message.
(E.g.: a workshop to reach a conclusion)

Efficient communication is that the intended message has been passed within the shortest possible time, the message may not carry all theintentions of the sending party so that every minute detail may not be passed onto the receiving end.
(E.g.: a warning letter)

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APC Class Materials

 

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